American Small Business Centers, a Cincinnati leader in small business advising and education was not well known in the community. A need existed to not only educate small business owners on the Centers’ services but to drive interest and inquiries.
Create an SEO optimized site providing relevant, meaningful and helpful content via blog, white papers, business templates and “how to” tips targeted to small business owners. Develop and implement a content and social media strategy to drive web traffic, customer leads and engagement at local events.
Site drew a significant increase in visits and new customer lead generation.